SNOW Fashion NYC: Media Event
SNOW Fashion NYC will take NY by storm in just over a week.
This is SNOW’s third annual NY Media Event. SNOW partners with the amazing M & C Saatchi PR to attract the top media to the event where we showcase the best ski and apres ski fashion in the world. Brands include, Skea, Bogner, Sport Alm, UGG, Rossignol, SOS, Nicole Miller,Snow Sugar, Nils, Bergans of Norway, Alp n Rock, M.Miller, Leonard Gorski, and Freyja.
Our title sponsor for the event is Telluride Ski Resort. Telluride is where the mountains and alpine lifestyle come together year round. Among it’s many attributes, it’s a world class ski resort with dining options to rival New York City.
Beauty and health sponsors include Pur Minerals and Babo Botanicals and our beverage sponsors, Patron XO Cafe, Peroni Beer, and Fetzer Vineyards Winery will be on hand to give us that “apres ski” feeling. The Alex Anthony Salon just signed on today to do the model’s hair for the show.
Our guest host for the event is the lovely and super fit, Amanda Russell, who is pictured here. Amanda is a leading expert in the fitness and wellness industry and was named Google’s ‘Next Top Fitness Personality in 2012’. We are excited to work with her as fitness and living the alpine luxury lifestyle go hand in hand. Amanda is here with us in NY and will be off to Aspen for the summer to be the new face of Channel 82′s morning show and to connect with the movers and shakers of the alpine luxury lifestyle in Aspen. You can also find her writing about life, fitness, wellness, and change on her website: amanda-russell.com.
Stay tuned to thesnowmagazine.com and our social channels for updated information.
I wanted to design and wear turtlenecks that reflected who I am, my spirit, my dedication to excellence, my love for the ski life and of the fierce competition inherent in ski racing.
Photos by Sean Hannah and Barb Sanders We were flying today. After a quick breakfast we put on our boots,
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